Cultural and social crises aren’t unpredictable.
We may not know the specific event, but we know that our communities will face various moments of crisis. Yet most organizations still improvise each time, and the weight lands on the same place it did before: volunteer ERG leaders, asked to respond publicly and hold space for their members without parameters, training, or backing.
The September episode, Ready Before the Moment: Crisis Readiness for ERG Leaders, builds on the blog post and shows how to move from improvising in the moment to leading with a plan already in place by tapping into your Communications and PR team’s expertise, and building a communication game plan before you need it.
Plus, get the ERG Crisis-Readiness Game Plan — a two-page tool to work through the right questions before you respond, and map who reaches whom, how, and when if a moment affects your community.
The Spark Series is GEN’s monthly content drop for ERG, Council, and people leaders navigating real constraints. Each release includes focused, on-demand learning paired with a ready-to-use template—so you can move from insight to action without waiting, registering, or over-engineering.
Register for the series to get each episode in your Inbox!